OWOX
OWOX is an analytics tool that maps several advertising sites to Google BigQuery. It creates an organized list by categorizing similar details from various locations. Graphs created using these data visualize the effects of promotions. The changes made over a period are auto-updated and plotted in graphs. AI algorithms forecast future trends by modelling the present activity. OWOX monitors the journey of a user in various sites is with their Id.
Top OWOX Alternatives
- Datorama
- Funnel
- Funnelytics
- Ometria
- Adverity
- Punchh
- Swydo
- Pathmatics
- TapClicks
- AppMetrica
- Improvado
- TrackMaven
- Wicked Reports
- Audiense Insights
- Trackier
Top OWOX Alternatives and Overview
Datorama
Datorama is a software platform that makes use of Artificial Intelligence to integrate all the needs of a marketing strategy in one place.
Funnel
Funnel automates all your marketing reports by replacing your all-existing spreadsheet with software.
Funnelytics
Funnelytics is an ultimate funnel tool for marketers that help them to grow more by increasing the profitable funnels.
Ometria
Ometria is a marketing analytics software that provides marketing professionals with a platform where customers can create personalised experiences.
Adverity
Adverity is a marketing analytics software that helps businesses optimize their campaigns and make data-driven decisions.
Punchh
Punchh platform provides marketing analytics software to incorporate the power of AI to generate higher same-store sales, especially in retails, restaurants, and c-stores.
Swydo
It provides a set of comprehensive tools that will help you to track the progress...
Pathmatics
Pathmatics provides its solutions with its three popular products Pathmatics Explorer, Connect, and Custom...
TapClicks
It helps enterprises make better and informed decisions by thoroughly analyzing their data...
AppMetrica
AppMetrica, through several attribution methods, allows its users to customize their tracking operation and...
TrackMaven
It provides businesses with an advantage by offering competitive intelligence...
Wicked Reports
It integrates with Google and Facebook Ads to track ROI and find out the high-value...
Audiense Insights
The company does this by utilising vast amounts of social data and helps organisations to...
Trackier
It helps you to create your marketing Campaigns, or make them less time-consuming, increasing their...
OWOX Review and Overview
Advertisements are carried out on various platforms to increase the reachability of products among people. At the same time, the information generated from these websites is dispersive. Only when handled expertly, it converts these data into profitable insights. Analyzing the effect of each campaign ensures investing in the right way. OWOX is an all in one solution for all the needs mentioned above. It also performs mundane works like logging files to CRM software and helps employees concentrate on high-level jobs.
Convergence of data
OWOX BI gathers information from social accounts and advertising sites. They are put together in Google Analytics and Google BigQuery to present the dark data in a structured format. It plots graphs to increase the transparency of performance. So, ads that bring more revenue is highly concentrated. The customer details are extracted from sites and stored in BigQuery. OWOX records actions on each step, not merely the last click in the promotion process.
Streamline the updation
OWOX automates the process of extraction of information and converting it into reports. The mismatch in real sales and cost calculated is avoided by coordinating Google Analytics and any CRM software. Once in 21 days, the updates are converted into reports without the need for manual operations. Programming skills are not necessary to perform analysis. OWOX provides customized templates to create stories with ease. The cost in sites is auto-converted into the currency used in Google Analytics and also calculates VAT if required. UTM tags are checked for errors regularly.
Facts to forecasts
The last six months' results are uploaded to calculate the predictions of the results in the future. These forecasts are derived based on artificial intelligence. It visualizes the loopholes in the current marketing plan and eliminates it. It does employee-based performance analysis, which gives insights on each employees’ performance. OWOX integrates with the Google analysis tool, so there is no waste of time in learning a new procedure. It controls the accessibility of files by the administrator, preventing misuse of it.
Company Information
Company Name: OWOX
Founded in: 2002